The rental market is becoming increasingly pet-friendly, and landlords need to be ready. New research suggests that almost half (44%) of private renters in England have welcomed, or plan to welcome, a new pet in 2026 following changes introduced by the Renters’ Rights Act.
That represents an estimated four million adult renters across England who have either already got a pet this year or expect to do so.
What has changed for landlords?
Since the Renters’ Rights Act reforms came into effect on 1 May 2026, blanket “no pets” clauses are no longer enforceable. Tenants now have a legal right to request a pet in writing, and landlords cannot unreasonably refuse that request.
There are also strict timescales to consider. Landlords must approve or reject a pet request within 42 days, although they can ask for a single seven-day extension if they need additional information.
If a request is refused, landlords must have a valid reason, such as restrictions in a building’s headlease or genuine limitations relating to the property.
Pets could mean more tenant demand
For landlords, the growing demand for pet-friendly accommodation could represent an opportunity as well as a change in responsibilities.
Younger renters are particularly likely to own or acquire pets. Among 25 to 34-year-olds, 18% got a pet within weeks of the new rules taking effect, while a further 37% planned to get one.
Dogs are the most popular choice, selected by 58% of pet-owning renters, followed by cats at 43%.
Making a property suitable for pets could therefore help landlords appeal to a significant and growing section of the student and wider rental market.
Tenants are taking precautions
Concerns about damage are understandable, but the research suggests many pet owners are taking steps to protect their rented homes. Around 93% of pet-owning renters actively protect their properties.
This includes deep cleaning (58%), using baby gates (39%) and fitting washable furniture covers (38%).
There are also financial protections available. Landlords can require tenants to maintain pet damage insurance, or purchase suitable insurance themselves and charge the permitted cost to the tenant.
For landlords, understanding the new rules and having a clear process for handling pet requests will be essential. With pet ownership rising, being prepared could help protect your property while making it more attractive to prospective tenants.
Read the full breakdown in the Simply Business Guide.




